Winter Park, FL (March 15th, 2018) – PhotoDay®, a product from Snapshots, is pleased to announce that Haley Hamaker of SB Photos in Destin, Florida will be joining team PhotoDay. Haley brings forward-thinking ideas and new strategies that will improve the picture day experience for the children, parents, organizations and photographers– promoting increased value of the volume (sports & school) photography market.

“I knew there was a better way out there to communicate with families and move orders in and out of the photo lab easier than the methods being taught today. I’ve been using various software from multiple providers and when I heard about PhotoDay, the concept was exactly what I’ve been searching for” says Haley. “Today’s parents need convenience more than anything” Haley adds. Haley is now an educator in the photographic industry and is passionate about sharing her knowledge and experience to help others succeed.

“I met Haley a little over a year ago during the SYNC conference. I observed her sketching a picture day game plan onto a napkin and discussing her online strategies during dinner with a large group of photographers. This happened during the birth of PhotoDay concept and I knew from that moment she would be monumental in helping other photographers transition into the new innovative workflow, sales and marketing methods” says Lisa Mallis, VP, Business Development of PhotoDay.

In her role, Haley will be implementing PhotoDay into her studio, and documenting time-savings, profits, product sales and reactions from parents and organizations. She will also assist in education as well as research and development.

About PhotoDay

PhotoDay is a forward-thinking platform that simplifies the image management process for photographers, enhances the image searching and purchasing capabilities for consumers, and streamlines the direct to print gateway for photo labs. PhotoDay is headquartered in Winter Park, FL. For more information, visit


About Haley Hamaker

Haley bought her first DSLR camera in 2010 and was hired to shoot her first team in 2012. She went onto book her first league in 2014. Over the last 3 years, Haley has established an “outside the box” almost cloud-based business and has grown her company substantially as the sole full-time employee.



Media Contact
Lisa Mallis
VP, Business Development

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